Martini 1290: Over / Under?


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Posted by mposeymil on March 02, 2013 at 15:56:20:

I have a feeling that Martini Radio is going to last more than a year. They are eventually going to face the same problems with advertisers about the format. Standards can work but with all their energy going the FM stations, I do not see the time and knowledge required to really sell it either though its cheaper to run. I would not be surprised if 1290 goes brokered in the future. IMO, They're going to be the new wheel of formats frequency in Milwaukee. Besides it's on AM and it has a set of problems of its own.




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