Re: Winter 2009 Madison, WI Arbitron Ratings

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: : Madison, WI (#98) : : Population: 477,300 Updated: May 07, 2009 : : Surveyed: Continuous Next Update: Jun 15, 2009 : : Ethnic Comp: Black: 3.8% Hispanic: 3.8% : : ------------------------------------------- : : : : Station | Group Owner | Format | Wi'08 | Sp'08 | Su'08 | Fa'08 | Wi'09 : : ------------------------------------------- : : WZEE-FM Clear Channel CHR/Top 40 7.3 8.1 8.2 6.2 8.3 : : WIBA-AM Clear Channel News/Talk 7.0 7.6 9.0 7.1 6.8 : : WMGN-FM Mid-West Family Broadcast Group AC 8.8 8.8 5.1 6.2 5.7 : : WMAD-FM Clear Channel Country 4.3 3.5 4.8 4.7 4.8 : : WJJO-FM Mid-West Family Broadcast Group Active Rock 4.0 4.0 4.9 2.9 4.6 : : WOLX-FM Entercom Oldies 5.2 4.4 5.6 6.7 4.6 : : WMMM-FM Entercom Triple A 4.2 4.2 3.4 3.1 3.9 : : WXXM-FM Clear Channel Talk 2.7 1.8 2.2 4.7 3.9 : : WIBA-FM Clear Channel Classic Rock 4.0 4.9 5.8 5.2 3.7 : : WWQM-FM Mid-West Family Broadcast Group Country 4.3 4.7 6.0 4.5 3.5 : : WCHY-FM Entercom Adult Hits 4.5 3.9 3.2 3.3 3.3 : : WJQM-FM Mid-West Family Broadcast Group Rhythmic 1.8 3.0 1.7 1.7 2.9 : : WTSO-AM Clear Channel Sports 3.3 2.6 2.0 2.6 2.2 : : WDMP-FM/WDMP-AM Dodge Point Country 1.8 2.5 1.0 1.6 1.7 : : WHIT-AM Mid-West Family Broadcast Group Oldies 2.0 1.4 1.2 1.4 1.5 : : WSJY-FM NRG Media AC 1.7 1.4 1.7 1.7 1.3 : : WTLX-FM Good Karma Sports 0.5 1.0 1.0 1.2 1.3 : : WJVL-FM Bliss Country 0.5 0.0 1.0 0.9 0.9 : : WDDC-FM Zoe Communications Country 0.8 0.7 0.7 0.7 0.7 : : WLMV-AM Mid-West Family Broadcast Group Spanish Misc. 1.0 0.0 0.5 0.9 0.7 : : WTDY-AM Mid-West Family Broadcast Group News/Talk 1.2 1.1 1.2 1.7 0.6 : : : : More than one station on a line indicates a simulcast. : : Notes: WHIT-AM - Was Adult Standards WTUX until Jan. 19 : When is Q106 going to stop saying #1 Country Station? Clearly, they are not now and haven't been for quite some time.

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